Wellness travel has moved well beyond spa breaks. It's one of the fastest-growing segments in the industry — and one of the most profitable for agents who understand what clients actually want.

High-net-worth travellers are spending more than ever on premium experiences. Here's what's driving the boom and how smart agents can profit from it.

Contrary to every assumption the industry made about digital natives, Gen Z is turning to travel agents at a higher rate than millennials did at the same age — and the reasons why are a significant opportunity.